I once lamented here that my life had become one big self-soothing gala. I was led by the siren song to soothe my soul upon the rocks of consumption. Today, I wrote about this dilemma in an article titled “Mixed Signals: The Starbucks Treat Mentality.”
Can you relate to the treat mentality?
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Mixed Signals is my weekly musing about marketing miscellany in advertising, branding, and messaging hosted each Friday at Christ and Pop Culture.
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Photo Source: http://news.starbucks.com/article_display.cfm?article_id=408