Resource Hub
Make your nonprofit mission irresistible to donors.
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READ
articles by Erin + guest experts
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WATCH + LISTEN
webinar + podcast conversations
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straight-to-your-inbox strategy
guest post // Common Google Ad Grant Challenges and How to Overcome Them
The Google Ad Grant can attract new supporters to your nonprofit, but there are a few challenges to be aware of. Learn how to navigate them with these tips.
“Help! We Need Writing Support!”
A standalone, one-at-a-time, one-off approach to content creation is exhausting. And it sacrifices the effectiveness of an integrated, multi-channel, segmented strategy that connects each engagement to the others for maximum impact.
No, You Aren’t Bothering Your Donors
Don’t assume that your already-strapped donor comm team needs to do MORE to solve the frequency problem. It’s very possible your team needs to do LESS. At the very least, they need to shift their efforts from low-ROI activities to high-ROI activities.
guest post // Integrating Your Social Media and Website Strategy: 5 Tips
Looking to strengthen your nonprofit’s marketing efforts and reach more supporters? Explore these tips for integrating your social media and website strategy.
Create Smashing WHY-Based Donor Engagements in 2024
There’s a certain sort of chaos that nonprofit teams operate under when the tasks are driving the WHY instead of the WHY driving the tasks.
Take a listen.
Learn more about making your mission irresistible from my guest appearances on podcasts and webinars.
Your mission is too vital to keep missing the mark with the donors you need for maximum impact.
The missional impact you envision is possible. Let’s work together to:
Crush Mission Indifference.
Resolve Mission Ambiguity.
Eliminate Mission Confusion.