Resource Hub
Make your nonprofit mission irresistible to donors.
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articles by Erin + guest experts
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WATCH + LISTEN
webinar + podcast conversations
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straight-to-your-inbox strategy
guest post // How to Tailor Fundraising Appeals to Various Donor Segments
Tailoring appeals to donors’ motivations, needs, and habits is vital to relationship-building and fundraising. Engage a variety of donors using this guide.
guest post // Letters of Support: Who to Ask, When, and Why It Matters
Maximize the impact of letters of support in your grant applications. This guide explores who to ask, when to request them, and why they're important.
guest post // 5 Tips to Effectively Refresh Your Website’s Branding
Refreshing your nonprofit’s website branding can be a great way to reconnect with your supporters. Check out this article for strategies to get started.
guest post // Top 4 Strategies for Staying Connected With Your Supporters
Long-term supporter relationships allow your nonprofit to secure steady funding and build a lively community around its mission. Stay connected with these tips.
guest post // Top 5 Email Marketing Strategies and How to Implement Them
Email marketing is an effective way to reach your nonprofit’s supporters. Implement these winning email marketing strategies to grab your audience’s attention!
The Must-Have Tool for Making Your Mission Irresistibly Fundable
I know what I mean by a Case for Support Narrative. But what I mean is much different from what others think!
guest post // 4 Unconventional Ways for Your Nonprofit to Spread the Word
Break through the noise! Discover key unconventional marketing strategies to amplify your nonprofit’s impact, engage supporters & drive measurable success.
A Modern Nonprofit Podcast
In this enlightening episode of A Modern Nonprofit Podcast, host Tosha Anderson engages in a thought-provoking conversation with Erin Straza about the crucial need of making an organization’s mission compelling and irresistible to donors, offering valuable insights for nonprofit leaders and fundraising professionals.
guest post // Direct Mail vs. Email Marketing: Finding the Right Balance
Direct mail and email marketing both allow your nonprofit to connect with your supporters. Discover how to leverage these channels effectively together.
Take a listen.
Learn more about making your mission irresistible from my guest appearances on podcasts and webinars.
Your mission is too vital to keep missing the mark with the donors you need for maximum impact.
The missional impact you envision is possible. Let’s work together to:
Crush Mission Indifference.
Resolve Mission Ambiguity.
Eliminate Mission Confusion.