My latest articles & guides, webinars & podcasts to make your nonprofit mission irresistible to donors. Subscribe to get my enews!

“Help! We Need Writing Support!”
A standalone, one-at-a-time, one-off approach to content creation is exhausting. And it sacrifices the effectiveness of an integrated, multi-channel, segmented strategy that connects each engagement to the others for maximum impact.

No, You Aren’t Bothering Your Donors
Don’t assume that your already-strapped donor comm team needs to do MORE to solve the frequency problem. It’s very possible your team needs to do LESS. At the very least, they need to shift their efforts from low-ROI activities to high-ROI activities.

guest post // Integrating Your Social Media and Website Strategy: 5 Tips
Looking to strengthen your nonprofit’s marketing efforts and reach more supporters? Explore these tips for integrating your social media and website strategy.


guest post // How to Market Your Nonprofit’s Matching Gifts Program
Matching gifts have the power to double or even triple donors’ contributions to nonprofits. Learn how to market matching gifts and raise more in this guide!
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Learn more about making your mission irresistible from my guest appearances on podcasts and webinars.
Your mission is too vital and your team works too hard to keep missing the messaging mark with your donors.
The world you envision is possible when you crush the indifference donors have about your mission, resolve donor disengagement that leads to your budget anxiety, and stop the frenzy of unplanned, aimless communications.