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Deliver Your Donor Communications as a Beautifully Wrapped Gift
Effective communication includes HOW that message is designed for delivery. Because HOW you present your message matters. It’s the combination and placement of words, images, graphics, colors, fonts—the whole look for how you present what you want to say.
guest post // 4 Volunteer Recruitment Strategies to Harness Your Community
There could be dozens of loyal volunteers in your local community. This guide highlights the top four strategies to recruit and retain dedicated volunteers.
guest post // Common Google Ad Grant Challenges and How to Overcome Them
The Google Ad Grant can attract new supporters to your nonprofit, but there are a few challenges to be aware of. Learn how to navigate them with these tips.
“Help! We Need Writing Support!”
A standalone, one-at-a-time, one-off approach to content creation is exhausting. And it sacrifices the effectiveness of an integrated, multi-channel, segmented strategy that connects each engagement to the others for maximum impact.
No, You Aren’t Bothering Your Donors
Don’t assume that your already-strapped donor comm team needs to do MORE to solve the frequency problem. It’s very possible your team needs to do LESS. At the very least, they need to shift their efforts from low-ROI activities to high-ROI activities.
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Learn more about making your mission irresistible from my guest appearances on podcasts and webinars.
Your mission is too vital and your team works too hard to keep missing the messaging mark with your donors.
The world you envision is possible when you crush the indifference donors have about your mission, resolve donor disengagement that leads to your budget anxiety, and stop the frenzy of unplanned, aimless communications.