To Soothe or Not to Soothe

By August 5, 2011 culture No Comments

I once lamented here that my life had become one big self-soothing gala. I was led by the siren song to soothe my soul upon the rocks of consumption. Today, I wrote about this dilemma in an article titled “Mixed Signals: The Starbucks Treat Mentality.”

Can you relate to the treat mentality?

Mixed Signals is my weekly musing about marketing miscellany in advertising, branding, and messaging hosted each Friday at Christ and Pop Culture.

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