Check out these articles, podcasts, and guides for making your nonprofit mission irresistible to donors.
guest post // Common Google Ad Grant Challenges and How to Overcome Them
The Google Ad Grant can attract new supporters to your nonprofit, but there are a few challenges to be aware of. Learn how to navigate them with these tips.
“Help! We Need Writing Support!”
A standalone, one-at-a-time, one-off approach to content creation is exhausting. And it sacrifices the effectiveness of an integrated, multi-channel, segmented strategy that connects each engagement to the others for maximum impact.
No, You Aren’t Bothering Your Donors
Don’t assume that your already-strapped donor comm team needs to do MORE to solve the frequency problem. It’s very possible your team needs to do LESS. At the very least, they need to shift their efforts from low-ROI activities to high-ROI activities.
guest post // Integrating Your Social Media and Website Strategy: 5 Tips
Looking to strengthen your nonprofit’s marketing efforts and reach more supporters? Explore these tips for integrating your social media and website strategy.
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Learn more about making your mission irresistible from my guest appearances on podcasts and webinars.
Your mission is too vital and your team works too hard to keep missing the messaging mark with your donors.
The world you envision is possible when you crush the indifference donors have about your mission, resolve donor disengagement that leads to your budget anxiety, and stop the frenzy of unplanned, aimless communications.