The Nonprofit SnapCast Podcast
Donor Engagement Strategies: Erin Straza
The Nonprofit SnapCast is an interview-based podcast focusing on issues in nonprofit management—from board development, to fundraising, to volunteer management, and everything in between. Hosted by Mickey Desai.
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Mickey Desai and I chatted all things donor strategy on this episode! We dug into the difference between basic fundraising tactics and a true donor-engagement strategy, lamenting how nonprofits often exhaust themselves with endless low-ROI tasks—especially social media—without first defining their “why” or mapping donor journeys. I talked about strategic messaging, clarity of purpose, and relationship-building yield far stronger returns than disconnected tactical scrambles. Key takeaways include:
Shift staff time away from low-impact busywork, build a donor-journey framework that can be used year after year
Focus on personalized communication especially for high-capacity and high-passion donors
Use strategy to reduce burnout and turnover by creating clarity and coherence in development work.
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Meet Mickey Desai, founder of Nonprofit Snapshot and host of the Nonprofit SnapCast.
Mickey Desai, a seasoned entrepreneur and host/producer of the Nonprofit SnapCast podcast, is dedicated to enhancing nonprofit organizations’ effectiveness. He pioneered The Nonprofit Snapshot, a revolutionary micro-assessment and dashboard tailored for nonprofits. Desai’s ongoing commitment to the nonprofit sector is evident through his podcast production and consultancy services.
Ready for more? Here are two ways Erin can help you make your mission irresistible to donors:
1. Connect with me or follow me on LinkedIn.
It’s where I talk about donor strategy ideas like these. Join the convo!
2. Work with me.
Over 12 months, I guide NP teams to fund their mission with effective, frenzy-free donor engagement strategies. ✴️ Donors fund irresistible missions… is yours? Let’s get started! Schedule your 15-minute Change Chat here and share about your nonprofit and how you’d like to improve your donor strategy.